Online PR / Link Referral Packages
The Putter - 8 hours/month
- Business and target market analysis
- Online PR analysis
- Links analysis
- 1 competitor analysis
- Web analytics assessment
- Strategic keyword selection and descriptions
- Paid links budget *
- Establish program goals
- Project activation (i.e. specialty links, guides and news releases)
- Reporting (track referring website traffic)
- Monthly consultation, program refinement
The 5 Iron - 14 hours/month
- Business and target market analysis
- Online PR analysis
- Links analysis
- 3 competitor analysis
- Web analytics assessment
- Strategic keyword selection and descriptions
- Paid links budget *
- Establish program goals
- Project activation (i.e. specialty links, guides and news releases)
- Reporting (track referring website traffic)
- Monthly consultation, program refinement
The Driver - 22 hours/month
- Business and target market analysis
- Online PR analysis
- Links analysis
- 5 competitor analysis
- Web analytics assessment
- Strategic keyword selection and descriptions
- Paid links budget *
- Establish program goals
- Project activation (i.e. specialty links, guides and news releases)
- Reporting (track referring website traffic)
- Monthly consultation, program refinement
*NOTE: Some specialty guides and other directories charge annual fees ranging from $25 to several hundred dollars.