Build Link Popularity - Increase Traffic

Increasing incoming traffic to your website is a top determining factor for PageRank. Raise your PageRank and you may watch your position on major search engines go up. An effective way to accomplish this by building link popularity - whether it's through asking for a link from a relevant website, distributing a news release, corporate blogging, or by using video search engine optimization.

But even without a single search engine, when you are building link popularity you're essentially driving more traffic to your website. And isn't that always a good thing?

Your website's link popularity is directly affected by the quantity and quality of inbound links. Reciprocal links - meaning your website links to a website that's linking to you - are also a factor in determining your PageRank. But how do you begin exchanging links or asking other sites to link to yours?

Building a website that others want to link to is key. Keyword-rich content with relevant inbound links from third-party sites will increase the relevancy of your website. But beware - not all websites are created equal. Avoid "link farms" and other sites that offer no benefit to your visitors.

At Fathom SEO, our team of Online PR experts knows the difference between "bad neighborhood" link farms and legitimate websites for worthwhile inbound and reciprocal links. We'll create an ethical Online PR program for your site, with a goal of increasing website visibility and traffic. Our professional team of SEO experts can help you build link popularity through paid inclusion listings, promotional articles, and press releases.

Our optimization firm offers a variety of services to get your website noticed and increase ROI, including:

• Search engine optimization services
• Pay-per-click search engine placement
• Permission-based email marketing services
• Customized website promotion and analytics

Contact our search engine marketing firm today for more information about building link popularity.