Search Engine Land
« Previous EntriesAnd the Fight Continues: Subdomains verses Subfolders Part 2
Friday, July 25th, 2008What is the point of using subfolders when Google will no longer treat them as independent entities from the root domain? Vanessa Fox writes at Search Engine Land:
“Google is no longer treating subdomains (blog.widgets.com versus widgets.com) independently, instead attaching some association between them. The ranking algorithms have been tweaked so that pages from multiple subdomains [...]
Why I should implement redirects on my old domain to my new one?
Wednesday, January 16th, 2008I’ve been approach by clients several times about what they should do with their old domain, now that they finally acquired the domain of their dreams. For example, I own “company-1.net” and after 5 years of branding and Google indexing, I finally got “company1.com”. Now what do I do with my old domain?
301 REDIRECT!
Tamar [...]
Lame Politicians Don’t Digg It
Friday, November 23rd, 2007Danny Sullivan has a good piece about how presidential candidates use Digg - poorly in many cases.
I can see why the polititians themselves can’t get too involved. But surely their campaigns don’t need to come up so short in terms of understanding Digg, the narrow scope, limited comments and often a low number of friends.
Digg [...]
Category Changes At YouTube
Friday, November 16th, 2007As reported at Search Engine Land, YouTube is changing some categories and adding others.
As YouTube states:
EDITED CATEGORIES
A few changes made to existing video categories:
- Travel & Events (previously “Travel & Places”)
- Howto & Style (was “Howto + DIY”)
- Gadgets and Games (now part of “Entertainment”)
NEW CATEGORIES
The following new categories are now available when you upload [...]
SES San Jose Coverage - Comprehensive Sources
Tuesday, August 21st, 2007Search Engine Strategies/San Jose kicked off Monday in high fashion with a number of repeat and new sessions, including some fresh search behavior data. Here are some of the highlights:
1. If you can afford it, get the top paid positions on search engines like Google and do what you can to secure the top spot among [...]
Who Says Google doesn’t Practice Black Hat.
Tuesday, August 14th, 2007I recently came across an article on SEObook.com “Google Caught Selling High PageRank Links, Again & Again” by Aaron Wall. It talks about Google buying market shares for their checkout and profiling their members and giving them free links from a higher Google PageRank sites.
Google is buying marketshare for Google Checkout by profiling merchants who [...]
Link Building: Pioneers Ask Questions, Not Directions
Thursday, June 21st, 2007Eric Ward, an online publicity pioneer in many ways, posted about the qualities of a perfect link builder recently at Search Engine Land. I liked much of what he had to say. One particularly insightful quality he observed deserves more exploration.
Intellectual curiosity. I don’t mean intelligence or a high IQ, I mean intellectual curiosity, which [...]
PageRank: Is It A Toy or Is It For Real?
Sunday, June 10th, 2007I remember when I first got serious about SEO and Google came out with their Google Toolbar, which provided quite a few gadgets. The one piece that struck the SEO industry is the Google PageRank. So when you are what they call a “newbie” to the industry you read every article and all the forums [...]
Much to Do About Design!
Friday, May 25th, 2007Key site design considerations get favorable treatment in a recent article by Jaimie Sirovich in Search Marketing Standard | Summer 2007 magazine, “Search Engine Friendly HTML with All the Trimmings.”
He made interesting points and offered tips on a design of new website – helpful as most webmasters seem to forget they build sites for their [...]
Microsoft Will Try Anything!
Tuesday, May 22nd, 2007In a recent article written by Terri Wells - Microsoft Still Needs Help Understanding Search- she points how MSN is falling behind in the Search Market. I think it is the approach Microsoft tries and facilitates drives searchers away. Additionally, some people just don’t like using Microsoft products. The nice thing about MSN? You’re able [...]
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