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And the Fight Continues: Subdomains verses Subfolders Part 2

Friday, July 25th, 2008

What is the point of using subfolders when Google will no longer treat them as independent entities from the root domain? Vanessa Fox writes at Search Engine Land:
 
“Google is no longer treating subdomains (blog.widgets.com versus widgets.com) independently, instead attaching some association between them. The ranking algorithms have been tweaked so that pages from multiple subdomains [...]

Microsoft Seeing Purple?

Friday, February 1st, 2008

The news is out that Microsoft seeks to purchase Yahoo! The search engine marketing world is atwitter with the news. Way too soon to weigh in on whom the big winners and losers would be if this transaction actually occurs.
However, it seems that one of the problems Yahoo! has experienced over the last couple of [...]

Microsoft: Will They Ever Stop?

Wednesday, January 9th, 2008

Microsoft is once again trying to buy up some of the Search Marketing Real Estate.  According to an Article by Steve Lohr in the New York Times, Microsoft is bidding $1.2 billion to buy a Norwegian Search Engine Firm, Fast Search and Transfer.

Here is a little back ground on FAST. Fast is an Enterprise Search [...]

Dagnabit! I Just Want One Daily Searches Number!

Thursday, October 11th, 2007

I give. Who is hiding the elusive “searches per day” number? Years ago, everyone repeated a 500 million figure (global). Search Engine Watch has 213 million from March 2006 data (USA only). comScore teases me with some 9.8 billion number (USA again) for one month, August 2007 (based on home/work/university searches). And now comScore comes out [...]

“Not So Fast MSN,” Says Yahoo!

Tuesday, October 2nd, 2007

I recently posted “How Good Will It Be?” about MSN doing some major updates to their Live Search functionality. This week Jason Lee at WebProNews wrote an article, Yahoo Makes The Assist, Web 2.0-ifies Results, discussing how Yahoo is now doing the same thing MSN is doing.  Yahoo is now offering bring in a new [...]

How Good Will It Be?

Wednesday, September 26th, 2007

A recent Article at ZDNet News by Ina Fried, “Microsoft leaks its own search plans” pointed out that Microsoft plans on unveiling it changes to Live Search. The blog was leaked by program manager Akram Hussein:

In a blog posting on Thursday, Windows Live program manager Akram Hussein demonstrated how the revamped Live Search handles searches [...]

Is Your Ajax Blocking the Search Engines?

Wednesday, August 29th, 2007

Many websites are starting to use Ajax to control some of their content on many of their pages. However, they will notice a drop in rankings and traffic. The problem with this is Google has a hard time reading JavaScript. The engines can read the script, it just won’t parse it.
Software Developer provides this recent [...]

12 Ways to Butcher Your SEO Campaign

Wednesday, July 25th, 2007

Want to avoid putting your SEO campaign on life support?
It might help to know what can result if you can’t keep up with the rapidly growing industry tools (free and expensive) or can’t stuff your ego somewhere dark – like a closet.
Here are 12 sure-fire ways to legally kill your strategy. The death watch will [...]

Ask Google and Yahoo! Love or Hate Wikipedia?

Thursday, July 19th, 2007

Disclaimer: This is not a scientific survey, and really proves nothing. I had a  good chuckle this week when looking at search engine results pages. It seemed just about every query I performed had Wikipedia in the top ten. So I decided to get philosophical. If I wanted to know about love, what would I [...]

MSN is Really Trying:

Tuesday, June 5th, 2007

So this is why I’m starting to see my rankings all over the place in MSN. MSN announce last Friday on their blog that the Beta version of Live Search Books has rolled out of production. They are really trying to bring back their users.
The Live Search Books offering is part of our larger Live [...]

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