Local Search
New Statistics Illustrate Local Search Optimization’s Importance
Tuesday, April 20th, 2010Today, Google announced that it has changed the name of the Google Business Center to Google Places. While the announcement itself may not have raised many eyebrows, the statistics that Google included with the press release certainly have.
According to Google, 20 percent of all searches are related to location. Since comScore reports that 14.3 billion [...]
7 Ways to Improve Your Google Local Business Listing
Friday, September 25th, 2009It’s been talked about on this blog before, but it’s high time to address the subject again: How is your free Google Maps/ local business listing doing? What do people see when they search for you locally or within Google Maps? If you don’t have any local listings and/or have no idea what they are, [...]
Checking Your Local Search Status
Wednesday, January 21st, 2009At Fathom SEO one of the many online marketing activities we perform on behalf of our SEO clients is local search. Although many of our clients have a national or international target market, we still recommend they register and/or claim listings with the major local search engines. If we notice a client is [...]
Free SEO Webinar Explains What Not To Do
Wednesday, October 15th, 2008Register today for the event on October 22 at 1 p.m. EST.
You might want to check out our new SEO webinar, “How to Improve Sales with Search Marketing by Avoiding the 10 Biggest SEO Mistakes.”
The fast-paced program will cover everything from keyword selection and link building to SEO-PPC holistic thinking to local strategies.
Here’s a preview [...]
Google Maps Mishap
Friday, May 9th, 2008Since the conception of online mapping and local search websites, incorrect information has been given during a user’s search experiences. We continually rely on technology, but unfortunately, it is not as perfect as we would like. Yet, we find roundabout ways to use it to simplify our lives. In the early days of [...]
