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Link Building

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What Can SEO-Savvy Blogs Do For You?

Tuesday, February 2nd, 2010

To blog or not to blog – if that is your question, then reading this post should help you find the answer.
Creating a blog for your company is an excellent way to implement SEO strategy. Many people do not realize the important connections between successful, regularly-updated blogs and SEO rankings. TopRank Blogging recently published a [...]

Some Thoughts on Google Ranking Factors

Friday, August 28th, 2009

Rand Fishkin recently posted a nice in-depth look at on-page optimization over at SEOMoz.  In the piece, he acknowledged that on-page keyword efforts are only one part of a much bigger SEO picture.   Other slices of the SEO pie include time-tested concepts like link-building, site authority, and even something newer called social graph metrics.  These [...]

Free SEO Webinar Explains What Not To Do

Wednesday, October 15th, 2008

Register today for the event on October 22 at 1 p.m. EST.

You might want to check out our new SEO webinar, “How to Improve Sales with Search Marketing by Avoiding the 10 Biggest SEO Mistakes.”
The fast-paced program will cover everything from keyword selection and link building to SEO-PPC holistic thinking to local strategies.
Here’s a preview [...]

When Viral Marketing Campaigns Tank

Thursday, October 9th, 2008

Dan Zarrella, an outstanding social media guru, has identified 9 of the worst viral marketing efforts ever conceived.
Check out, “When Viral Marketing Attacks: 9 Epic Viral Fails.”
He takes on everything from the Aqua Teen Hunger Force bomb “threat” to a fake Walmart blog.
He introduces his assesment this way: “Viral Marketing is a tricky thing, and [...]

And the Fight Continues: Subdomains verses Subfolders Part 2

Friday, July 25th, 2008

What is the point of using subfolders when Google will no longer treat them as independent entities from the root domain? Vanessa Fox writes at Search Engine Land:
 
“Google is no longer treating subdomains (blog.widgets.com versus widgets.com) independently, instead attaching some association between them. The ranking algorithms have been tweaked so that pages from multiple subdomains [...]


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