Link Building
And the Fight Continues: Subdomains verses Subfolders Part 2
Friday, July 25th, 2008What is the point of using subfolders when Google will no longer treat them as independent entities from the root domain? Vanessa Fox writes at Search Engine Land:
“Google is no longer treating subdomains (blog.widgets.com versus widgets.com) independently, instead attaching some association between them. The ranking algorithms have been tweaked so that pages from multiple subdomains [...]
Register for Online Marketing and PR Webinar
Thursday, February 14th, 2008Fathom SEO is sponsoring a new webinar, “What’s Working NOW: Profiting From The New Rules of Online Marketing & PR,” to help companies gain a better perspective about online marketing.
The February 19th program will be presented by David Meerman Scott, an award-winning online thought leadership strategist and best-selling author. Scott is the author of the [...]
Link Exchanges - Run Fast
Thursday, December 13th, 2007Once in awhile, a client will ask us about link exchanges. A company with a sexy sales pitch promises the world and…
First of all, if you’ve never heard of the company making the pitch, you might want to check out their site. Usually a website speaks volumes, especially if you can’t find contact info, a [...]


