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Optimizing Your Site for Speed and Crawl-ability, Part One: Images

Friday, August 22nd, 2008

In today’s world of cable, DSL, and T1 lines, it’s easy to forget about your page load times. Many of us don’t even notice page load times unless they become excessive. This is the wrong attitude for a few reasons.
First, about ten percent of Internet users don’t have broadband access. They’ve either chosen not to [...]

And the Fight Continues: Subdomains verses Subfolders Part 2

Friday, July 25th, 2008

What is the point of using subfolders when Google will no longer treat them as independent entities from the root domain? Vanessa Fox writes at Search Engine Land:
 
“Google is no longer treating subdomains (blog.widgets.com versus widgets.com) independently, instead attaching some association between them. The ranking algorithms have been tweaked so that pages from multiple subdomains [...]

Why I should implement redirects on my old domain to my new one?

Wednesday, January 16th, 2008

I’ve been approach by clients several times about what they should do with their old domain, now that they finally acquired the domain of their dreams. For example, I own “company-1.net” and after 5 years of branding and Google indexing, I finally got “company1.com”. Now what do I do with my old domain?
301 REDIRECT!
Tamar [...]

Do Meta Redirects Work?

Tuesday, September 4th, 2007

I’ve been asked the question time and time again! “Do I have to do a 301 redirect or can I do a Meta redirect? My IT guy says we can’t do a 301 redirect.” I recently came across this article from Sebastian’s Pamphlets; “Google and Yahoo accept undelayed meta refreshs as 301 redirects.”

Yahoo clearly states [...]

Give Your Online Visibility More Flavor With A “Favicon”

Tuesday, September 4th, 2007

Everybody loves icons: FDR, Marilyn Monroe, Michael Jordan. But I’m also talking about favicons (“favorites icons”), those little 16X16 pixel boxes displayed next to the names of websites in your browser’s URL bar, favorite places, or bookmarks toolbar. Also known as “website icons,” “page icons” and “urlicons,” the favicon should be embraced by [...]


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