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Selecting Search Terms Is Easier with Fathom SEO’s New Keyword Refinery Tool
By Mike Murray | September 15, 2008
Getting keywords has never been a problem - we have plenty of places to look for possibilities.
The tough part has been deciding what keywords to choose for a client based on website viability, competition, target markets, etc.
We’ve just released a proprietary tool, the Keyword Refinery, that makes that job a lot easier. Fathom SEO clients now benefit from the new product that scores each keyword based on an array of on-site, off-site and technical considerations.
Other firms have approached final keyword selection on a smaller scale, but not with the ability to rate numerous keywords at one time over a distinct set of factors.
Although robust, the Keyword Refinery is still flexible enough to address different clients regardless of their size or industry.
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September 16th, 2008 at 8:33 am
Mike,
This is great news. To finally have a tool that helps us effectively consider all the angles of keyword nomination - which can ultimately help our clients’ business - is truly innovative.