Comments on: 12 Ways to Butcher Your SEO Campaign http://www.fathomdelivers.com/blog/index.php/12-ways-to-butcher-your-seo-campaign/ News, trends & analysis from the online marketing experts. Thu, 18 Aug 2011 13:28:55 +0000 hourly 1 http://wordpress.org/?v=3.1.3 By: Aaron Welch http://www.fathomdelivers.com/blog/index.php/12-ways-to-butcher-your-seo-campaign/#comment-6086 Aaron Welch Sun, 27 Mar 2011 15:16:43 +0000 http://www.fathomseo.com/blog/index.php/2007/07/25/12-ways-to-butcher-your-seo-campaign/#comment-6086 Thanks for the great article. Competition is very high, too, in my line of work (graphic design and printing). And working for myself, doing my own website is very time-consuming when I want to "do it right." I've got more to chisel out, in order to rank higher and get higher conversion rates... and that's why this article is worth passing on. :) Thanks for the great article. Competition is very high, too, in my line of work (graphic design and printing). And working for myself, doing my own website is very time-consuming when I want to “do it right.” I’ve got more to chisel out, in order to rank higher and get higher conversion rates… and that’s why this article is worth passing on. :)

]]> By: Mike Danna http://www.fathomdelivers.com/blog/index.php/12-ways-to-butcher-your-seo-campaign/#comment-4465 Mike Danna Fri, 28 May 2010 00:31:01 +0000 http://www.fathomseo.com/blog/index.php/2007/07/25/12-ways-to-butcher-your-seo-campaign/#comment-4465 Well put, direct and to the point. I couldn't agree more with the last point you mentioned about putting your foot down. I've seen it 100 times, the client attempts to call the shots and makes demands and then can not understand why their results suffer. Well put, direct and to the point. I couldn’t agree more with the last point you mentioned about putting your foot down. I’ve seen it 100 times, the client attempts to call the shots and makes demands and then can not understand why their results suffer.

]]> By: Brian H. http://www.fathomdelivers.com/blog/index.php/12-ways-to-butcher-your-seo-campaign/#comment-4325 Brian H. Sun, 07 Feb 2010 05:39:37 +0000 http://www.fathomseo.com/blog/index.php/2007/07/25/12-ways-to-butcher-your-seo-campaign/#comment-4325 Thanks for the hints. I now have at least some internal linking by adding a WP plug in for related posts. I hope that will help a little. Thanks for the hints. I now have at least some internal linking by adding a WP plug in for related posts. I hope that will help a little.

]]> By: AutoSpector Inspections http://www.fathomdelivers.com/blog/index.php/12-ways-to-butcher-your-seo-campaign/#comment-2779 AutoSpector Inspections Sat, 03 Oct 2009 05:04:56 +0000 http://www.fathomseo.com/blog/index.php/2007/07/25/12-ways-to-butcher-your-seo-campaign/#comment-2779 I have to agree on the social networking sites and their ability to assist on viral distributions. I have to agree on the social networking sites and their ability to assist on viral distributions.

]]> By: A great read http://www.fathomdelivers.com/blog/index.php/12-ways-to-butcher-your-seo-campaign/#comment-1519 A great read Sat, 11 Oct 2008 23:07:50 +0000 http://www.fathomseo.com/blog/index.php/2007/07/25/12-ways-to-butcher-your-seo-campaign/#comment-1519 Agree with above. You have to stay sharp and this is a moving landscape. Also interesting to think about the fact that there are many people coming into SEO and launching new SEO campaigns all the time, but there are only 10 positions on page 1. Increasing competition, fixed positions... Seems like it can only get harder and harder - right? Agree with above. You have to stay sharp and this is a moving landscape. Also interesting to think about the fact that there are many people coming into SEO and launching new SEO campaigns all the time, but there are only 10 positions on page 1. Increasing competition, fixed positions… Seems like it can only get harder and harder – right?

]]> By: Seachcap SEO Aware Style- Favorite Articles From the Past Year SEO Aware http://www.fathomdelivers.com/blog/index.php/12-ways-to-butcher-your-seo-campaign/#comment-1385 Seachcap SEO Aware Style- Favorite Articles From the Past Year SEO Aware Wed, 16 Jul 2008 22:27:14 +0000 http://www.fathomseo.com/blog/index.php/2007/07/25/12-ways-to-butcher-your-seo-campaign/#comment-1385 [...] 12 Ways to Butcher Your SEO Campaign Fathom SEO [...] [...] 12 Ways to Butcher Your SEO Campaign Fathom SEO [...]

]]> By: RoxySprinklez http://www.fathomdelivers.com/blog/index.php/12-ways-to-butcher-your-seo-campaign/#comment-656 RoxySprinklez Thu, 27 Dec 2007 20:04:11 +0000 http://www.fathomseo.com/blog/index.php/2007/07/25/12-ways-to-butcher-your-seo-campaign/#comment-656 Very entertaining yet insightful blog post Mr. Murray. I think there is a lot to be said for optimizers getting lazy once they think its all figured out. Then the SEO world passes them by Very entertaining yet insightful blog post Mr. Murray. I think there is a lot to be said for optimizers getting lazy once they think its all figured out. Then the SEO world passes them by Very entertaining yet insightful blog post Mr. Murray. I think there is a lot to be said for optimizers getting lazy once they think its all figured out. Then the SEO world passes them by

Very entertaining yet insightful blog post Mr. Murray. I think there is a lot to be said for optimizers getting lazy once they think its all figured out. Then the SEO world passes them by

]]> By: collectables http://www.fathomdelivers.com/blog/index.php/12-ways-to-butcher-your-seo-campaign/#comment-548 collectables Sat, 08 Dec 2007 21:07:11 +0000 http://www.fathomseo.com/blog/index.php/2007/07/25/12-ways-to-butcher-your-seo-campaign/#comment-548 Nice Post - 12 very good points! Nice Post – 12 very good points!

]]> By: Some Great Articles From Sphinn!- My Favorites for the Week- Aug 10-07 http://www.fathomdelivers.com/blog/index.php/12-ways-to-butcher-your-seo-campaign/#comment-125 Some Great Articles From Sphinn!- My Favorites for the Week- Aug 10-07 Sat, 11 Aug 2007 01:19:44 +0000 http://www.fathomseo.com/blog/index.php/2007/07/25/12-ways-to-butcher-your-seo-campaign/#comment-125 [...] 12 Ways t0 Butcher Your SEO Campaign [...] [...] 12 Ways t0 Butcher Your SEO Campaign [...]

]]> By: Darryl @ rankrace.com http://www.fathomdelivers.com/blog/index.php/12-ways-to-butcher-your-seo-campaign/#comment-118 Darryl @ rankrace.com Wed, 08 Aug 2007 22:22:45 +0000 http://www.fathomseo.com/blog/index.php/2007/07/25/12-ways-to-butcher-your-seo-campaign/#comment-118 RankRace.com is holding a World SEO Competition (rankrace.com) and we have selected you as a possible entrant/Skilled SEO provider. The entries are restricted and you fit our criteria. Although entries are restricted by criteria we are happy to except all entries, other than the preselected group of professionals (of which you factor) – so if you know any other world level SEO experts that want to have a go then we may accept them on a recommendation basis. Teams and Organizations are also accepted. There are prizes in 5 categories, on top of the award of Worlds Best SEO please use the entry form on www.rank-race.com and show us what your made of! RankRace.com is holding a World SEO Competition (rankrace.com) and we have selected you as a possible entrant/Skilled SEO provider.

The entries are restricted and you fit our criteria.

Although entries are restricted by criteria we are happy to except all entries, other than the preselected group of professionals (of which you factor) – so if you know any other world level SEO experts that want to have a go then we may accept them on a recommendation basis.

Teams and Organizations are also accepted.

There are prizes in 5 categories, on top of the award of Worlds Best SEO please use the entry form on http://www.rank-race.com and show us what your made of!

]]> By: seer http://www.fathomdelivers.com/blog/index.php/12-ways-to-butcher-your-seo-campaign/#comment-115 seer Mon, 06 Aug 2007 13:55:50 +0000 http://www.fathomseo.com/blog/index.php/2007/07/25/12-ways-to-butcher-your-seo-campaign/#comment-115 http://www.fathomseo.com/blog/wp-admin/post.php?action=edit&post=187 You inserted a wrong link. :) http://www.fathomseo.com/blog/wp-admin/post.php?action=edit&post=187 You inserted a wrong link. :)

]]> By: Brett Borders http://www.fathomdelivers.com/blog/index.php/12-ways-to-butcher-your-seo-campaign/#comment-113 Brett Borders Sun, 05 Aug 2007 05:26:43 +0000 http://www.fathomseo.com/blog/index.php/2007/07/25/12-ways-to-butcher-your-seo-campaign/#comment-113 Fabulous post! I really enjoyed this, and I will pass it on to friends and coworkers. Fabulous post! I really enjoyed this, and I will pass it on to friends and coworkers.

]]> By: JM http://www.fathomdelivers.com/blog/index.php/12-ways-to-butcher-your-seo-campaign/#comment-107 JM Thu, 02 Aug 2007 09:23:35 +0000 http://www.fathomseo.com/blog/index.php/2007/07/25/12-ways-to-butcher-your-seo-campaign/#comment-107 Great list! Being a marketing manager, new to seo, I've still got a lot to learn. What I do find difficult is impressing on the rest of the management team that high rankings for competitive keywords are just not going to happen anytime soon - the thought-process seems to be - 'well you're now 'doing' seo, why aren't we seeing results?!?' Great list! Being a marketing manager, new to seo, I’ve still got a lot to learn. What I do find difficult is impressing on the rest of the management team that high rankings for competitive keywords are just not going to happen anytime soon – the thought-process seems to be – ‘well you’re now ‘doing’ seo, why aren’t we seeing results?!?’

]]> By: Chris http://www.fathomdelivers.com/blog/index.php/12-ways-to-butcher-your-seo-campaign/#comment-104 Chris Thu, 02 Aug 2007 00:25:15 +0000 http://www.fathomseo.com/blog/index.php/2007/07/25/12-ways-to-butcher-your-seo-campaign/#comment-104 What if you are a nonprofit with an unreal long name, such "Goodwill/Easter Seals Minnesota"? Do I have to put that in the meta-tag for every page and then what if someone types in goodwill or just Easter Seals or Goodwill minnesota or Easter Seals minnesota? I've read so much on this, but am in a quandary. Four key words right there in our name. Excellent, informative article with really useful info. What if you are a nonprofit with an unreal long name, such “Goodwill/Easter Seals Minnesota”? Do I have to put that in the meta-tag for every page and then what if someone types in goodwill or just Easter Seals or Goodwill minnesota or Easter Seals minnesota? I’ve read so much on this, but am in a quandary. Four key words right there in our name.

Excellent, informative article with really useful info.

]]> By: sylvan http://www.fathomdelivers.com/blog/index.php/12-ways-to-butcher-your-seo-campaign/#comment-98 sylvan Wed, 01 Aug 2007 12:56:25 +0000 http://www.fathomseo.com/blog/index.php/2007/07/25/12-ways-to-butcher-your-seo-campaign/#comment-98 Number 5 is very true, when nobody else has a search term you use then of course you rank high, but nobody would probably search using that. I am new to all this so I am trying to find automated methods like molten amrketing, any ideas. Number 5 is very true, when nobody else has a search term you use then of course you rank high, but nobody would probably search using that. I am new to all this so I am trying to find automated methods like molten amrketing, any ideas.

]]> By: SEO Daryl http://www.fathomdelivers.com/blog/index.php/12-ways-to-butcher-your-seo-campaign/#comment-93 SEO Daryl Tue, 31 Jul 2007 18:03:29 +0000 http://www.fathomseo.com/blog/index.php/2007/07/25/12-ways-to-butcher-your-seo-campaign/#comment-93 I think the other big mistake people make is only targeting individual keyphrases, and landing pages. Instead of targeting the keyphrases but optimizing the entire site for random internal search landings. I think the other big mistake people make is only targeting individual keyphrases, and landing pages. Instead of targeting the keyphrases but optimizing the entire site for random internal search landings.

]]> By: Colleen http://www.fathomdelivers.com/blog/index.php/12-ways-to-butcher-your-seo-campaign/#comment-91 Colleen Mon, 30 Jul 2007 14:19:34 +0000 http://www.fathomseo.com/blog/index.php/2007/07/25/12-ways-to-butcher-your-seo-campaign/#comment-91 I thought that all the tips were great! However, my favorite was number 8. You have to be involved in you industry, including your industry that is on the internet. I thought that all the tips were great! However, my favorite was number 8. You have to be involved in you industry, including your industry that is on the internet.

]]> By: OnlyMe http://www.fathomdelivers.com/blog/index.php/12-ways-to-butcher-your-seo-campaign/#comment-88 OnlyMe Fri, 27 Jul 2007 03:26:06 +0000 http://www.fathomseo.com/blog/index.php/2007/07/25/12-ways-to-butcher-your-seo-campaign/#comment-88 Nicely put Mike. Nicely put Mike.

]]> By: Mike Murray http://www.fathomdelivers.com/blog/index.php/12-ways-to-butcher-your-seo-campaign/#comment-87 Mike Murray Thu, 26 Jul 2007 15:52:53 +0000 http://www.fathomseo.com/blog/index.php/2007/07/25/12-ways-to-butcher-your-seo-campaign/#comment-87 I appreciate the perspectives that have been shared. The whole point is to do an inventory - what can someone do better on their own or as a team? Where are the weaknesses that should be corrected? --Mike Murray I appreciate the perspectives that have been shared. The whole point is to do an inventory – what can someone do better on their own or as a team? Where are the weaknesses that should be corrected?

–Mike Murray

]]> By: SEOShirley http://www.fathomdelivers.com/blog/index.php/12-ways-to-butcher-your-seo-campaign/#comment-86 SEOShirley Thu, 26 Jul 2007 15:41:27 +0000 http://www.fathomseo.com/blog/index.php/2007/07/25/12-ways-to-butcher-your-seo-campaign/#comment-86 I'd like to comment on #8: Ignore Social Sites in Your Industry. A lot of people won't bother to do even the simplest browsing of a few of the leading industry blogs and social communities in their market. As you suggested, they should be commenting in these spaces and building their reputation, and then commenting on their own blog, or at least contribute regularly to someone else's. The explanation I usually get is something like Killer #1: "I just don't have time." Why can't these people delegate or scale back on something else? Ignoring social sites is like trying to win an election without catering to your biggest and most influential audience: "I'll just ignore Ohio and Florida and hope my strong contingent in Rhode Island can carry me." Thanks, Mike, for urging people to wake up and think rationally. I’d like to comment on #8: Ignore Social Sites in Your Industry. A lot of people won’t bother to do even the simplest browsing of a few of the leading industry blogs and social communities in their market. As you suggested, they should be commenting in these spaces and building their reputation, and then commenting on their own blog, or at least contribute regularly to someone else’s. The explanation I usually get is something like Killer #1: “I just don’t have time.” Why can’t these people delegate or scale back on something else? Ignoring social sites is like trying to win an election without catering to your biggest and most influential audience: “I’ll just ignore Ohio and Florida and hope my strong contingent in Rhode Island can carry me.” Thanks, Mike, for urging people to wake up and think rationally.

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